5 Lies About Lead Magnets You Can Just Stop Believing

Lead magnets. Opt-ins. Freebies. Whatever you want to call them, they might be a necessary piece of your marketing strategy. By offering a great lead magnet, your ideal customer will give you their email address in order to get the thing you’re offering as a lead magnet. More on how this works right here.  Cha-ching! […]

A lead magnet doesn’t have to be a PDF download! Here are 15 other types of lead magnets your ideal customers might love to receive from you. A mini video course An audio series Access to a private Facebook Group Access to a private Slack Channel A live webinar training A recorded webinar training VIP […]

Sep 04, 2018

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Categories: ENFJ, ENFP, ENTJ, ENTP, ESFJ, ESFP, INFJ, INFP, ISFJ, Marketing Strategy

Lead Magnets – The WHAT In plain English, a lead magnet is a thing you offer to your prospective client or customer in exchange for their contact information. Lead magnets are also commonly referred to as… Freebies Value-adds Free downloads Opt-ins Whatever else Marie Forleo and/or Amy Porterfield decide to call them. (Those two have […]

Aug 28, 2018

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Categories: Business

Two years. I’ve been in business for myself for two years. It’s been a long time and a blink of an eye, all at once. So much can happen (DOES happen) in the span of two years. And yet, it’s still a short amount of time in the grand scheme of things. I have all […]

Aug 21, 2018

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Categories: Business

I have this weekly ritual I complete every Friday where I type into my Google Calendar the “ONE BIG THING” I did that week. This is my weekly chance to reflect on what I focused on, what I accomplished, and what God had planned for me regardless of what I did. As the A-Student-Over-Achiever that I […]

Aug 14, 2018

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Categories: Business, Entrepreneur Mindset

Here are the learning resources I’ve tapped into in my second year of business. Overall, I’ve felt myself shift from being completely consumed by business-building education to a more holistic education, involving a larger worldview. See exactly what I mean by comparing this list with the list of learning resources I used in my FIRST […]

Aug 08, 2018

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Categories: Business

We’re in the thick of JAM Marketing Group’s second year anniversary month and to celebrate, I’m sharing with you the behind-the-scenes of my second year in business. Today, I’m quickly running through the FOUR TOOLS that keep my business running on a daily basis. Quickly, because I fly out to Austin, TX tomorrow for my […]

Aug 06, 2018

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Categories: Entrepreneur Mindset

A letter to the girl about to put in her Two Weeks Notice so she can grow her business: Two years ago, today, I put in my Notice. Goodbye, regular paycheck. Goodbye, incredible benefits.  Goodbye, coworkers. Goodbye, predictability. Hello, freedom! Hello, flexibility! Hello, independence! Hello, autonomy! Hello, growth! Hello, faith! Hello, trust! Hello, real me! […]

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