I’m writing to you from The Lake! It’s true! I’m on my annual family vacation this week, with my parents and brother at our favorite place in the whole world – The Finger Lakes in Upstate New York. So, I’m going to keep this one short in honor of my poor eyes that certainly need
Imagine for a second what could become possible if marketing your business and selling your products and services… Felt easy. Felt natural. Felt GOOD. If marketing no longer felt fake and salesy. Could your days and weeks go smoother? Could you feel more confident? Could you grow your business to the size you’ve always dreamt
I started my business in the Fall of 2016, so this is my second Summer season as a full-time business owner. And I don’t know about you, but the Summer has always been a weird season for me. It’s gorgeous out. I’m more physically active now than any other season. There are so many things to do.
I’ve been noticing a crappy pattern on Instagram. Have you noticed this too? You start flipping through Instagram stories and they’re full of apologies. “Please excuse the lack of makeup and my crazy hair!” “Sorry about the noise in the background…” “Oops, got cut off there, sorry!” And it seems totally harmless in the moment.
It’s time for some truth. I’m wondering if you’ve done this to yourself too. You start working on this new idea you have. You get excited about it. About the possibility of its success. About its potential to help people, making you some money, maybe even put your business “on the map.” And as you’re
I hear the term “saturated market” all the time relating to online business. “It’s hard to make a name for myself when my market is so saturated.” “There are just so many coaches out there. The market is saturated and it’s hard to get clients.” Anddd I call bullshit. Unless you’re running a
A few weeks ago, my client and dear friend, Joanna Platt, interviewed me for an episode of my podcast, Marketing in Yoga Pants. Joanna and I have been working together as Coach + Client for over a year now and have become true friends. So when she popped into my inbox, asking if she could
You’re wrong. Yep, I said it and I’ll say it again. You’re wrong, but so are most entrepreneurs in the beginning stages of their business. You’re wrong about your beliefs about Mastermind Groups. You see, most earlier-stage entrepreneurs think that any group meeting on a regular basis is a Mastermind. Au contraire, mon soeur! Let’s